We are Coffee People We are Andy & Nanelle Newbom and we are two Coffee Lifers. In our whirlwind journey through coffee over the last 21 years we have been hands-on in nearly every aspect of the industry. We have been baristas, bar backs, cashiers, roasters, machine techs, green coffee buyers, coffee trainers, barista &…… Continue reading Be The Change
Category: Craft Coffee
The Coffee Lifers Are Dead
For everything there is a time and a season. For Nanelle and I that season started in 2001. And ends today. The coffee lifers are dead. We are calling it quits after almost 17 years of living and breathing coffee. We are selling off all of our massive pile of coffee equipment and supplies.…… Continue reading The Coffee Lifers Are Dead
All About That Plan – My latest Roast magazine article
The June/July issue of Roast magazine has my latest article! Roast_JulyAug17_a2_AllAboutThatPlan
Messaging is Messaging.
Messaging is Messaging. Even When You Don’t Want It to, It Still Broadcasts. Choose your message with care. I am constantly amazed at how many times I hear intelligent, marketing savvy people say things like this: “But I’m not saying that X is all that matters or that Y isn’t true, I’m just doing Z!” What they…… Continue reading Messaging is Messaging.
Specialty Coffee’s Focus Problem
Specialty Coffee is awesome. I am a Coffee Lifer and no matter what I do coffee will always be in my blood. What I love the most about Specialty Coffee is the people. Well actually what I love the most is Coffee People. Not just people who drink coffee, Coffee people who have dedicated their…… Continue reading Specialty Coffee’s Focus Problem